Artificial Intelligence Archives - NoGood™: Growth Marketing Agency https://nogood.io/category/artificial-intelligence/ Award-winning growth marketing agency specialized in B2B, SaaS and eCommerce brands, run by top growth hackers in New York, LA and SF. Fri, 10 Jan 2025 20:23:11 +0000 en-US hourly 1 https://nogood.io/wp-content/uploads/2024/06/NG_WEBSITE_FAVICON_LOGO_512x512-64x64.png Artificial Intelligence Archives - NoGood™: Growth Marketing Agency https://nogood.io/category/artificial-intelligence/ 32 32 7 Leading AI Writing and AEO Software in 2025 https://nogood.io/2025/01/07/ai-writing-software/ https://nogood.io/2025/01/07/ai-writing-software/#respond Tue, 07 Jan 2025 14:56:56 +0000 https://nogood.io/?p=44109 In marketing, high-quality content is the foundation of a solid AEO strategy, but creating content is time consuming. AI writing software can help you create SEO- and AEO-optimized content more...

The post 7 Leading AI Writing and AEO Software in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
In marketing, high-quality content is the foundation of a solid AEO strategy, but creating content is time consuming. AI writing software can help you create SEO- and AEO-optimized content more efficiently, so you can get back to creative and strategic tasks.

Search engines have evolved beyond Google and Bing, and now marketers need to write and optimize content for visibility in traditional search as well as answer engines like AI Overviews, Perplexity, Claude, and ChatGPT.

AI writing and AEO software can help you accomplish this through competitor analysis, brand AI visibility dashboards, and content gap analysis. These tools will help you optimize your content across all search platforms as they continue to become more advanced.

  1. Goodie 
  2. Jasper 
  3. Scalenut 
  4. Copy.ai
  5. Frase 
  6. KoalaWriter 
  7. Hemingway Editor 

1. Goodie

Screenshot of the Goodie homepage

Goodie is a leading AI content writer and answer engine optimization platform designed to help you create and optimize your content for brand visibility in LLMs like Perplexity, ChatGPT, and Claude.

The AI Content Writer will generate a blog post based on the parameters you set, including length, keywords, and brand guidelines. The tool draws insights from top results related to your target keyword. It starts with an outline and then continues to build content from there. You have the ability to edit your outline to add, remove, or customize certain sections to ensure the final output is exactly what you need.

When you set up your Goodie account, you’ll have the option to add your brand voice as well as an Author Stamp to help Goodie create authentic content that aligns with your larger brand tone as well as smaller particularities of the specific author.

The Author Stamp feature allows you to upload a piece of writing that you feel best showcases your natural writing style, and Goodie will use it to add a touch of your voice to all your generated content.

Similarly, the brand voice feature allows you to upload samples of writing that reflect your brand’s tone and style so your content always sounds on brand. The brand voice feature can be applied across your entire organization, and individual users may add their own personal touch with their Author Stamp.

In addition to creative content writing, Goodie provides answer engine optimization features, including insights into where your content is ranking in top answer engines. Goodie helps you act on these insights with personalized recommendations for optimizing your content for AI visibility.

Goodie’s AI visibility score shows you where your content ranks compared to your competitors in answer engines and provides insights for optimizing it. You can see where you are ranking for generative AI search results and where you have the opportunity to rank. The global feature allows you to assess AI overview rankings for the country-specific results.

Key Features

  • AI Content Writer: Generate SEO- and AEO-optimized creative writing that sounds authentic. 
  • Author Stamp: Add a touch of your own personal writing style to every blog post. 
  • Brand Voice: Add your brand principles to infuse every piece of content with your unique voice.
  • AI Visibility Insights: Learn where your brand is ranking in LLM searches. 
  • Sentiment Score: Discover how your brand is perceived.
  • Competitor Analysis: Find out where your brand is ranking in LLM searches compared to your top competitors. 

Pricing: Contact Goodie to unlock early access.

2. Jasper AI

Jasper logo

Jasper AI is known for its ability to produce content that closely mirrors human writing styles, improving over time with use. One of Jasper’s key features is the ability to maintain a consistent brand voice. Users can upload documents or scan websites to establish a brand voice that Jasper can replicate across all content. Jasper supports the creation of diverse content types, from blog posts and social media updates to technical documents, making it very versatile for various industries.

The tool integrates with tools like SurferSEO to help users optimize content for search engines. It provides keyword research, SERP analysis, and suggestions for improving on-page SEO elements such as meta descriptions, title tags, and keyword placement.

With its Google Search Console integration as well, Jasper ensures content is always up-to-date by pulling real-time information from the top search results. This feature is particularly useful for refreshing old content or creating factually accurate new material.

Jasper provides real-time insights into content performance, offering suggestions to improve SEO scores, readability, and user experience. These analytics help users refine their strategies for better engagement and rankings.

Key Features

  • Templates and Workflows: Jasper offers over 50 templates for different content types, allowing users to quickly generate tailored content. Workflows help streamline the writing process from start to finish.
  • Jasper Chat and Commands: For more interactive content creation, users can engage with Jasper Chat or use plain language commands to guide the AI in generating nuanced outputs.
  • AI Image Suite: This feature supports image generation at scale, complementing text-based content with visuals.
  • Multilingual Support: Jasper can create content in over 30 languages, making it a versatile tool for global users

Pricing: Plans start at $49/month.

3. Scalenut

Scalenut logo

Scalenut is an AI-powered content creation and optimization platform designed to streamline the entire SEO content lifecycle. It combines advanced AI writing capabilities with robust SEO tools, making it a comprehensive solution for marketers, businesses, and content creators.

Their ​​Cruise Mode feature allows users to create long-form, SEO-optimized blog posts in as little as five minutes, significantly reducing time spent on content creation. Scalenut provides deeper SERP insights by analyzing the top 30 URLs and generating detailed research reports with FAQs, citations, and NLP terms.

Scalenut provides a real-time SEO score for content, evaluating it against over 200 ranking factors such as keyword density, meta tags, URL structure, and content depth. This score helps users understand the current optimization level and identify areas for improvement.

By analyzing SERP data, Scalenut offers recommendations for optimizing content to appear in Google’s featured snippets, which can significantly boost visibility and traffic. The tool identifies gaps in your content strategy by comparing your content with competitors and industry standards. This feature highlights missing topics or underdeveloped areas that can be improved to enhance topical authority.

Key Features

  • Keyword Planner for topical authority
  • SERP-based topic clustering
  • Real-time traffic insights and historic trends
  • Over 40 templates for various content types (e.g., emails, ads, product descriptions)
  • Write with AI for generating coherent text based on context
  • Instruct Mode for directing the AI with specific commands
  • Built-in SEO scoring
  • On-page optimization tips with automated suggestions

Pricing: Plans start at $39/month.

4. Copy.AI

Copy.ai logo

Copy.ai is an AI-powered GTM content creation platform designed to help businesses, marketers, and individuals generate high-quality content quickly and efficiently. It has an intuitive interface that simplifies content creation, making it accessible even for non-technical users.

The platform adapts to different tones, styles, and languages, ensuring content aligns with brand voice or audience preferences. Copy.ai also generates personalized sales materials by analyzing call transcripts, saving time and improving client engagement.

Copy.ai also has advanced optimization features that help you add semantically related keywords and conduct competitor analyses. It provides recommendations to optimize your title tags and meta descriptions as well as finding opportunities to diversify your content.

Key Features

  • Over 90 templates for blogs, social media posts, ads, product descriptions, and emails.
  • Built-in tools for generating meta descriptions, title tags, and SEO-friendly content.
  • Centralized “Infobase” for storing company information to streamline content creation.
  • Personalized sales collateral generation based on client interactions.
  • Seamless integration with CRM tools and other platforms.

Pricing: Free, with paid plans starting at $49/month.

5. Frase

Frase logo

Frase is an AI-powered content creation and optimization platform that specializes in helping users create high-quality, SEO-optimized content more efficiently. It combines AI writing capabilities with powerful research and optimization tools.

Frase generates detailed content briefs by analyzing top-ranking search results, helping users structure their content for maximum SEO impact. It identifies gaps in your content compared to competitors, enabling you to create more comprehensive and authoritative pieces.

The platform conducts SERP-based research, analyzing top competitors for your target queries to provide a blueprint for creating content that can outrank them. Their proprietary topic score compares how your content matches up against competitors and provides insights into how well your content is optimized for search engines.

As you edit your content to add more keywords and valuable content like links and images, your Frase content score will increase. You can compare your content score with the scores of top competitors for the target keyword to ensure your content will be competitive in SERPs. Frase will recommend ways to improve your content based on what your competitors have done to rank well.

Key Features

  • Over 30 native templates and 100+ community templates for various content types.
  • AI-powered outlines, briefs, and full-length articles.
  • Analyzes top-ranking competitor content to provide insights into audience questions and trending topics.
  • Insights into traffic growth and ranking improvements as well as competitor analysis for your target keyword

Pricing: Plans start at $15/month.

6. KoalaWriter

KoalaWriter logo

KoalaWriter is an advanced AI-powered writing tool designed to create high-quality, SEO-optimized, long-form content with minimal effort. It’s particularly well-suited for bloggers, marketers, and content creators seeking efficiency and precision in their workflows.

KoalaWriter generates fully formatted, SEO-optimized blog posts in one click, combining SERP analysis with real-time data for highly relevant content. It excels at creating Amazon affiliate articles by pulling live product data, reviews, and links to streamline affiliate marketing efforts.

Users can choose from 7 writing styles and 4 points of view or specify a custom tone to match their brand voice. It also integrates real-time search results and factual updates to ensure content is accurate and current.

KoalaWriter automatically analyzes SERP data for target keywords, extracting up to 100 semantically related keywords to include in the article. This ensures comprehensive topic coverage and boosts ranking potential.

The tool also features an Automatic Internal Linking tool that links content to related pages on your website based on your domain, improving site navigation and SEO. It also provides real-time metrics such as readability scores and content length to ensure articles meet both search engine requirements and audience preferences.

A single subscription provides access to both KoalaWriter for content creation and KoalaChat, a chatbot tailored for SEOs and content creators.

Key Features

  • AI-powered generation of blog posts, product reviews, listicles, and more.
  • Bulk writing mode for scaling content production.
  • Auto-polish feature for human-like writing that avoids AI detection.
  • Built-in SERP analysis to include relevant keywords and entities.
  • Internal linking suggestions based on your website URL.
  • Direct publishing to WordPress with one click.
  • Embed AI-generated images and YouTube videos directly into articles.

Pricing: Plans start at $9/month.

7. Hemingway Editor

Hemingway Editor logo

Hemingway Editor is a writing and editing tool designed to help writers craft clear, concise, and readable prose by providing real-time feedback and suggestions.

Hemingway Editor calculates a readability score based on factors like sentence length and complexity. This score helps users gauge how easy or difficult their text is to understand, aiming for an optimal grade level that appeals to a wide readership.

It uses a color-coding system to highlight complex sentences, passive voice, and readability issues within your content to help you write clear, easy-to-read content. The editor analyzes sentence structure and length, providing insights into how to break up long or convoluted sentences into more digestible parts. This improves the flow of the writing and enhances reader comprehension.

Hemingway Editor helps you refine your writing for clarity and simplicity and provides an instant readability grade level to help you understand the complexity of your sentences.

With Hemingway Editor Plus, users can utilize AI-driven features that suggest rewrites for highlighted sentences, making it easier to enhance clarity without extensive manual editing.

Key Features

  • Highlights complex sentences in yellow
  • Identifies passive voice in blue and helps transform it to active voice
  • Flags adverbs and weak phrases
  • Provides real-time readability scoring
  • Suggests sentence simplifications and offers alternatives for wordy text
  • Provides instant grammar corrections

Pricing: Free; paid plans start at $8.33/month or a one-time price of $19.99 for the desktop app.

Improve your Brand Visibility with Answer Engine Optimization

Answer engine optimization is the next phase of SEO. Marketers and brands need to shift content strategies to rank well in generative AI searches like AI overviews, Perplexity, ChatGPT, and Claude, while still ensuring high organic visibility in traditional search.

AI writing software can streamline your content strategy by creating SEO- and AEO-optimized content more efficiently. You can create your outline, conduct keyword research, and create a blog significantly faster than you could on your own.

If you’re looking to test out an AI visibility tool that can help you write authentic content optimized for SEO and AEO and receive personalized AI visibility dashboards, contact Goodie for early access to this one-of-a-kind platform. 

Frequently Asked Questions

How can AI writing tools enhance my marketing strategy? 

AI writing software can significantly improve your marketing strategy by helping you produce high-quality, helpful content in less time. Here are some key areas AI writing tools can improve your marketing strategy.

  • Content Production Efficiency: AI makes content writing more efficient by automating manual processes like brief and outline creation, competitive and keyword research, and blog writing so you can focus on creative and strategic tasks. 
  • Enhanced SEO and AEO: AI helps you analyze search engine algorithms to optimize content visibility and identify trending topics and content gaps. It also suggests keyword improvements and opportunities for answer engine optimization by providing insights into what users are searching for. 
  • Customized for User Experience: AI is trained to analyze large subsets of data and recognize patterns. When it comes to content, AI writing software can tailor your content to your niche, industry, and target audience by understanding subtle complexities and nuances.
Can AI generated blog posts negatively affect SEO Rankings?

AI writing software is a valuable resource to help you create high-quality content more efficiently, but if it isn’t used properly, it can negatively affect your SEO and rankings.

AI-generated content may lack the depth, creativity, and nuanced understanding that human writers bring, potentially resulting in lower-quality content that does not meet Google’s E-E-A-T standards. There is also the potential that AI tools might inadvertently produce repetitive or similar content across different articles, which can be flagged as duplicate content by search engines, harming SEO rankings.

Overall, excessive reliance on AI without human oversight can lead to errors or misleading information in the content, which could negatively impact user trust and SEO performance. It’s important to evaluate the output of any AI writing software you plan to use for E-E-A-T, tone, repetition, and overall readability and style to ensure you’re producing valuable content for your audience.

AI writing software is a tool to help you produce helpful content more efficiently. It does not replace the need for human editing and creativity. Ultimately, you’re responsible for the finished product. If it sounds like AI and isn’t genuinely helpful for users, it won’t perform well in traditional search or answer engines.

What types of content can AI writing software generate?

AI writing software can generate all types of writing from short copy descriptions to full length articles. Here are some of the key applications for marketers:

  • Blog articles
  • Social media posts
  • Email marketing campaigns
  • Product descriptions
  • Landing page descriptions

The post 7 Leading AI Writing and AEO Software in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
https://nogood.io/2025/01/07/ai-writing-software/feed/ 0
AI Marketing Trends to Watch in 2025 https://nogood.io/2025/01/06/ai-marketing-trends-2025/ https://nogood.io/2025/01/06/ai-marketing-trends-2025/#respond Mon, 06 Jan 2025 14:51:02 +0000 https://nogood.io/?p=44084 As we enter 2025, we’re no longer predicting how AI will change marketing. Instead, it’s become clear how AI has already changed marketing for the future. Brands are connecting with...

The post AI Marketing Trends to Watch in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
As we enter 2025, we’re no longer predicting how AI will change marketing. Instead, it’s become clear how AI has already changed marketing for the future. Brands are connecting with their audiences using AI content, optimizing for AI search, and using AI to make employees more efficient.

AI Trends from 2024 → 2025

Remember when AI was just about scheduling social media posts and basic email automation? That’s no longer the case. In 2025, AI systems don’t just execute tasks but actively shape marketing strategy and drive creative decision-making. Marketers are leveraging AI, LLMs in particular, to become more efficient and enhance their creativity.

In 2024, there was a gap in research regarding the efficacy of LLMs for marketing tasks. To bridge that gap, NoGood conducted two LLM studies examining the quality of marketing tasks based on LLM: see our March 2024 blog summary for more information. These findings provide crucial insights for marketers by helping them make an informed decision about which LLM is best for their needs to continue optimizing their AI strategy in 2025.

Graph showing how much of different workforces have started using AI

Technology is evolving beyond basic automation into something more intuitive and powerful. As per Statista, over 37% of marketing teams have embraced AI as a core part of their strategy. Machine learning algorithms are sophisticated enough to understand context and nuance in customer interactions. Natural language processing (NLP) has evolved to generate human-like content that resonates with each audience segment. Computer vision technology can analyze visual content and understand brand preferences at a deep level. These advancements aren’t just incremental improvements; they represent a fundamental shift in how brands can connect with their audiences.

Emerging AI Marketing Trends to Look Out for in 2025

1. AI Agents: Your Marketing Side-Kick

Hello AI agents! An AI agent acts as both your assistant and your colleague. They aren’t a single AI tool; instead, they’re a collection of tools. This means no matter an employee’s position in a company, whether a manager or an associate, each individual will have a team of AI tools that can schedule meetings, brainstorm ideas, and become an extension of your available work tools.

Ever since ChatGPT became a household name, the tech community began hinting at the potential of AI becoming more than a chatbot and instead being an integral part of daily work. Throughout 2024, these tools quietly gathered steam, and in 2025, they’re set to become an essential pillar of marketing automation.

AI agents are the center of your department’s activities. Unlike chatbots and automation tools, these sophisticated systems are revolutionizing how we approach marketing operations. They can continuously process information across multiple channels, providing data-driven insights in real-time.

For example, popular CRMs like Hubspot are using AI tools to enhance marketers’ ability to interpret and present data. It also uses Content Assistant and ChatSpot to help personalize emails, craft social media posts, and manage customer relationships.

Internal systems respond to and anticipate customer needs, creating a seamless experience across channels. Agents can automatically adjust bidding strategies across advertising platforms, optimize email send times based on individual recipient behaviors, and customize website layouts for different visitor segments. The real power lies in their ability to learn and improve over time; every interaction and transaction adds to their understanding of what works for a consumer and what doesn’t.

Illustration demonstrating different uses for AI Agents

AI agents can break down data siloes by sharing information across services. Data can be pulled directly from CRM systems, social media platforms, web analytics, and customer service interactions.

2. Hyper-Personalization

Personalization in 2025 is beyond adding someone’s first name to an email marketing campaign. AI personalization is about creating truly individualized experiences at scale. Imagine a physical advertising campaign that automatically adjusts digital displays based on products you’ve recently purchased.

This turns data from online purchases into real life advertisements. At the moment, this may seem far-fetched, but compare this to advertisements on social media. You’re already targeted based on your online persona. The next shift in hyper-personalization is for this to arrive in the material world.

Graphic illustrating the customer journey with AI incorporated

Now apply this same concept to data-driven growth marketing campaigns. Instead of solely advertising through your digital profile (social media accounts), customers could receive mobile notifications with perfectly timed offers based on their daily routines.

Hyper-personalization is embraced by top brands like Nike’s revolutionary digital strategy where they’ve increased their e-commerce conversion rates by 35%. Their system analyzes customer behavior across multiple touchpoints – mobile apps, websites, and physical store visits to create hyper-personalized product recommendations and marketing messages.

Key results:

  • 3x increase in mobile app engagement
  • 28% reduction in ad spend waste
  • 40% improvement in customer lifetime value

3. Answer Engine Optimization

What started in 2024 is more important than ever in 2025! Brand visibility across platforms is going to be difficult as everyone tries to understand how different algorithms prioritize and choose content. Unlike traditional search engines that return a list of blue links, answer engines provide direct and contextual responses to queries. This shift requires a new approach to optimization focusing on earned sources and owned sources.

Earned sources typically align to off-page efforts. The theme of earned sources is that they’re sources where brands want to build trust and a positive reputation. This reputation will improve positioning and encourage LLMs to trust your brand as a source of information.

Owned sources refer to when brands own their content. If content that is directly written and coordinated by a brand does not align with the brand voice and user intent, then the content will not be found on LLMs. This can decrease a brand’s visibility.

By optimizing and leveraging these two sources of information LLMs will have a better understanding of your brand and be more likely to include your content as a recommended source.

Developed content should also anticipate and answer user questions, providing context and establishing brands as experts in their fields. To be successful brands need a deep understanding of how these AI systems process and evaluate information. Content should be structured with clear hierarchies using schema markup and semantic HTML to help AI systems understand the relationships between different pieces of information.

Brands should prioritize positioning themselves across LLMs such as Perplexity, ChatGPT, and Gemini. By tailoring strategies to directly target each LLM brands will stay ahead of their competition.

4. Predictive Analytics

Data-driven insights informed by AI give a deeper understanding to complex reports and data. AI-powered systems process massive amounts of data from multiple sources, forecasting customer behavior, identifying emerging market opportunities, and anticipating shifts in consumer sentiment.

AI systems recognize patterns that would be near impossible for human analysts to spot through manual analytics. Market behavior is predicted through multiple factors instead of solely customer behavior. Strategy considers weather patterns, local events, and historical purchasing data. Analytics can operate in real time, allowing dynamic strategies that adapt as things change.

Tools to Try in 2025

1. Microsoft Power BI

This AI-powered business intelligence platform combines data visualization with advanced predictive modeling capabilities, enabling users to forecast trends and make data-driven decisions. The platform is valuable for marketing teams of all sizes, from small businesses to enterprise organizations, as it simplifies complex data analysis and automates reporting processes without requiring extensive technical expertise.

With its ability to provide real-time campaign tracking, enhanced targeting capabilities, and predictive analytics powered by AI, Power BI is emerging as a must-watch marketing technology that can help businesses stay competitive by turning their marketing data into actionable insights that drive better ROI.

2. Alteryx AI

This enterprise analytics solution combines generative AI capabilities with data analytics tools, enabling organizations to automate workflows and extract meaningful insights through natural language interactions with their data. The platform is valuable for enterprises seeking to democratize data analytics across their organization, as its AI-powered features like AiDIN Copilot make sophisticated data analysis accessible to both technical and non-technical users.

With its track record of significantly reducing time-to-insight for over 8,000 customers and its commitment to responsible AI development, Alteryx is positioned as a transformative technology that’s reshaping how businesses approach data analytics, making it especially relevant for organizations looking to build a more data-driven culture while maintaining enterprise-grade security and scalability.

3. Aaru – Lumen

This new company has been at the forefront of harnessing the power of AI to make predictions across the political sphere and the private sector. Their flagship model for the private sector, “Lumen,” configures audiences to predict customer persona behavior. Using a multi-agent approach, Aaru is truly thinking innovatively to create simulations based on events that haven’t yet happened. Although Aaru is a new company, it’s emerging as a must-watch in 2025 due to their innovative and technologically advanced approach to data.

5. Specialized AI Tech

While generative AI and LLMs grab headlines, specialized AI technologies are doing the real work. They are purpose-built AI systems designed to excel at particular tasks, often outperforming more general-purpose AI solutions.

Computer Vision for Brand Monitoring

Advanced computer vision AI can analyze visual content across social media, websites, and video platforms to track brand presence, monitor competitor activities, identify emerging trends, and track brand positioning. The technology recognizes logos, products, and brand elements even when they’re not explicitly tagged or mentioned in text.

With this technology, brands receive improved insights into their positioning and can leverage observations to improve their product and keep up with trends in the market. Computer vision also gives customers and brands insights into product placement and allows for direct purchasing even when brands aren’t explicitly mentioned.

Emotion AI for Customer Experience

Sophisticated emotion AI systems can analyze customer interactions across multiple channels to understand emotional responses and sentiment. This goes beyond simple positive/negative sentiment analysis to recognize complex emotional states and their implications for customer behavior.

Brands can utilize this information to better understand their customers’ personas. An improved understanding allows brands to speak to consumer needs instead of just reacting to positive and negative reactions to products.

Voice AI and Sonic Branding

As voice interfaces become more prevalent, specialized AI systems are helping brands develop and maintain consistent sonic branding across all touchpoints. These systems can analyze voice interactions for emotional resonance and brand consistency, while helping to create voice-optimized content. A more consistent brand image will improve the brand’s positioning and improve visibility towards customers.

Different types of specialized AI technologies

Preparing for Success in 2025

Success in 2025 will belong to brands that can harness generative AI and AI marketing trends while maintaining an authentic connection with their audiences. The key is finding the right balance between automation and authenticity, between innovation and trust.

To best find that balance, marketers should understand two things about AI technology. First, AI tools can make your job easier and better. By using an AI agent, employees will feel empowered to make their own decisions and be more efficient with their time by delegating tasks to AI instead of taking them on themselves. Secondly, brands that harness AI through predictive analytics and specialized AI tech will be in a better position to connect with their consumers.

Taking Action in 2025

  1. Evaluate your current AI capabilities – Do you currently use AI? If so, how? Are all employees utilizing AI to the best of its ability?
  2. Identify areas where AI can add the most value – Would it be valuable for your company to create an AI agent protocol? Does this mean your tech stack always includes AI, and if so, how is this implemented?
  3. Develop a clear implementation strategy – Does everyone have the same tech stack available to them? Do certain team members need access to different tools?
  4. Train your team on new AI tools and approaches and implement them into your standard operating procedures.

At NoGood, we are pioneers of AI using new technology to be more efficient and provide our customers with an AI optimized experience.

Ready to improve your marketing strategy in 2025?

The post AI Marketing Trends to Watch in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
https://nogood.io/2025/01/06/ai-marketing-trends-2025/feed/ 0
Finding the Top ChatGPT Alternative: 10 Best Options in 2025 https://nogood.io/2025/01/06/chatgpt-alternative/ https://nogood.io/2025/01/06/chatgpt-alternative/#respond Mon, 06 Jan 2025 00:27:20 +0000 https://nogood.io/?p=44070 When we think about AI tools, ChatGPT still dominates the conversation. In fact, saying you’re going to “GPT it” instead of “Google it” is being widely used by college students....

The post Finding the Top ChatGPT Alternative: 10 Best Options in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
When we think about AI tools, ChatGPT still dominates the conversation. In fact, saying you’re going to “GPT it” instead of “Google it” is being widely used by college students. Whether they’re joking around or making a real comment, this still showcases ChatGPT’s mainstream adoption. However, popularity doesn’t necessarily mean superiority.

While ChatGPT is a game-changer, it still has limitations, especially if you want to have advanced integration opportunities. ChatGPT can do most things you’ll ask of it, and yet, that doesn’t mean it does anything exceptionally well. Instead, it has general capabilities with a slightly above average result. Sure, it’s still great for the type of broad tasks that most audiences look for, but it doesn’t quite go above and beyond when needed. 

Thomas Kurian, the CEO of Google Cloud, stated that Google reported over 2 million developers are already leveraging AI APIs to build customized solutions, indicating a clear trend toward specialized AI tools. From enhancing productivity with Microsoft Copilot to crafting perfect marketing content with Jasper AI, there are more than one AI tool to serve your specific needs.

We’ll dive into the top 10 ChatGPT alternatives, comparing their strengths, weaknesses, and key features to help you make the most informed choice!

The Best ChatGPT Alternatives: Quick Selection Guide

Table summarizing the main differences between different AI tool options

Evaluation Criteria

Choosing the best ChatGPT alternative depends greatly on your specific needs. Each of the alternatives included in this list have been evaluated for any special AI capabilities, the quality of their information, how well the information is processed, response quality, contextual awareness, ease of integration, and ease of use. Each section includes an outline of the AI model, key features, limitations, and pricing structure. The below list is not written in order of preference; instead, the specialized feature highlights where each AI tool shines.

Top 10 ChatGPT Alternatives

Google Gemini: Best for Workspace Integration

Gemini logo

If you’re looking for an AI assistant that can integrate seamlessly into your Google ecosystem, then Gemini is your perfect tool. It integrates easily into the Google Workspace and can impressively handle multiple types of content ranging from text and images to complex data analysis.

Key Features

  • Multimodal Processing: Handles complex analysis across text, images, and code while maintaining context and relationships between different content types.
  • Google Workspace Integration: Provides native connectivity with Gmail, Drive, and other Google apps, enabling seamless workflow automation.
  • Real-time Collaboration: Facilitates team coordination through smart meeting summaries, shared document analysis, and collaborative editing.
  • Advanced AI Understanding: Offers sophisticated reasoning capabilities that can break down complex problems into manageable steps.
  • Cross-Platform Accessibility: Delivers consistent performance across desktop, mobile, and web interfaces.

Industry Specific Applications

For enterprises, Gemini transforms daily operations by automating document processing, providing intelligent meeting summaries, and streamlining project management workflows. In education, it serves as a comprehensive teaching assistant, supporting curriculum development, student assessment, and research initiatives with advanced analytical capabilities.

Limitations

  • Gemini requires a Google Workspace subscription for full functionality.
  • It has limited integration options outside the Google ecosystem.
  • The featured availability varies by region.
  • The advanced features may require a significant learning curve before you can take full advantage of Gemini’s offerings. 

Pricing Structure

  • Free Tier: Basic features with usage limits
  • Professional: $19.99/month
  • Enterprise: Custom pricing
  • Add-ons: Additional capacity and features available

Claude: The Research and Analysis Expert

Claude logo

Claude has a unique position in the AI landscape by focusing on depth and nuance in research analysis. It takes a more human-centered approach with a unique perspective. Its ethical AI approach and impressive 200,000 token context window allow it to handle complex, detailed discussions with in-depth understanding.

Key Features

  • Advanced Language Processing: Leverages a 200,000 token context window to maintain comprehensive understanding throughout long conversations.
  • Research Tools: Provides sophisticated analysis capabilities for academic papers, technical documents, and complex datasets.
  • Ethical AI Framework: Implements robust safety measures and bias controls while maintaining transparency in its operations.
  • Citation Management: Offers integrated citation handling and reference tracking for academic and professional writing.
  • Collaborative Features: Enables team-based research and writing with shared context and version control.

Industry-Specific Applications

In academic fields, Claude excels at analyzing research papers, conducting literature reviews, and assisting with academic writing. Professionally, Claude can process legal documents, provide technical specifications, and write policy papers with high accuracy and attention to detail.

Limitations

  • No built-in image generation capabilities and limited visual content analysis.
  • Higher latency when processing complex requests.
  • The knowledge cut-off date limits Claude’s ability to provide up-to-date information.

Pricing Structure

  • Free: Basic access with limited features
  • Pro: $20/month
  • Team: $25/person/month
  • Enterprise: Custom pricing

Microsoft Copilot: Best for Microsoft 365 Users

Microsoft Copilot logo

Deep integration capabilities by Microsoft Copilot are transforming the Microsoft Office experience. Built on OpenAI’s powerful models, it provides contextual assistance across the entire Microsoft 365 suite, making it indispensable for organizations heavily invested in the Microsoft ecosystem.

Key Features

  • Office Suite Integration: Seamless functionality across Microsoft 365 products.
  • Intelligent Document Analysis: Advanced understanding and processing of business documents.
  • Meeting Intelligence: Automated meeting summaries and action item tracking.
  • Data Analysis Support: Smart formula suggestions and data pattern recognition.
  • Cross-Application Context: Maintains material context across different Microsoft applications.

Industry-Specific Applications

Ideal for professions where Microsoft 365 is the primary productivity suite and especially beneficial for corporate communications, data analysis, and project management.

Limitations

  • Requires Microsoft 365 subscription and limited functionality outside Microsoft
  • Can be resource-intensive
  • Some features require additional licensing
  • May have compatibility issues with older file formats

Pricing Structure

  • Basic: Included with Microsoft 365 subscriptions
  • Copilot Pro: $20/month
  • Enterprise: Custom licensing options
  • Add-on Services: Available based on specific needs

Perplexity AI: The Research Powerhouse

Perplexity logo

Perplexity AI excels in providing fact-based, research-driven answers with no knowledge cut-off date. Citations are provided directly in the search so users can access the sources and verify the information, making it a trusted tool for researchers and professionals.

Key Features

  • Real-time Information: Access to current data and news
  • Source Verification: Automatic citation and source tracking
  • Multi-Source Analysis: Compares and synthesizes information from various sources
  • Academic Integration: Specialized features for academic research
  • Interactive Citations: Clickable sources for deeper exploration

Industry-Specific Applications

Particularly valuable for academics, journalists, researchers, and professionals requiring verified, up-to-date information.

Limitations

  • It can be overwhelming with too many source citations, especially because you need to confirm whether the source was properly cited.
  • Search results may sometimes be too broad.
  • Limited creative writing capabilities.
  • Response time can be slower due to real-time web searches.
  • May struggle with highly specialized technical queries.

Pricing Structure

  • Free Tier: Basic search and analysis capabilities
  • Pro: $20/month
  • Team: Custom pricing
  • Academic: Special pricing for educational institutions

Goodie: Content Creation and Answer Engine Optimization Powerhouse

Goodie logo

Goodie’s proprietary tech stack creates highly specialized content for brands based on their brand identity. It also tracks brand visibility across answer engines, supporting brands’ initiatives to optimize their content using answer engine optimization (AEO) techniques.

Key Features

  • Advanced Brand Voice and Author Stamp: Ability to customize content based on brand identity, providing context-specific material based on existing material. 
  • Answer Engine Visibility: Track and follow your brand’s visibility across LLMs.
  • Optimization Recommendations: Highly specific recommendations based on predictions and brand positioning.
  • Competitor Analysis: Analysis of competitor positioning and recommendations for brand improvement.

Industry-Specific Application

Marketers, brands, and content teams can leverage Goodie to stay visible across answer engines and create brand-specific content.

Limitations

  • Currently in Closed Beta

Pricing Structure

Meta AI: The Social Media Integration Expert

Meta logo

Meta AI revolutionizes social media management by providing deep integration with Meta’s platforms (Facebook, Instagram, WhatsApp). Its ability to understand social media context and generate platform-appropriate content makes it invaluable for social media professionals.

Key Features

  • Cross-Platform Integration: Seamless functionality across Meta platforms
  • Visual Content Analysis: Advanced image and video understanding
  • Engagement Optimization: AI-driven posting time and format recommendations
  • Automated Responses: Intelligent comment and message handling
  • Analytics Integration: Deep insights into content performance

Industry-Specific Applications

Essential for social media managers, influencers, and businesses heavily invested in social media marketing.

Limitations

  • Limited to Meta platforms only
  • Privacy concerns with data handling
  • Regional availability restrictions
  • Language support limitations
  • Requires active social media accounts

Pricing Structure

  • Free: Basic features for personal use
  • Business: Integrated with Meta Business Suite
  • Enterprise: Custom solutions for large organizations

Amazon Q Developer: The Developer’s AI Assistant

Amazon Q logo

Amazon Q Developer stands out as a specialized coding assistant that revolutionizes software development. Built on Amazon’s vast repository of code patterns and best practices, it provides real-time coding suggestions and automated solutions for developers.

Key Features

  • Real-time Code Generation: Intelligent code completion and suggestions
  • Multiple Language Support: Covers major programming languages and frameworks
  • Security Scan Integration: Built-in code security analysis
  • AWS Service Integration: Seamless connection with Amazon Web Services
  • Context-Aware Suggestions: Smart code recommendations based on existing codebase

Industry-Specific Applications

Essential for software development teams, particularly those working with AWS services and requiring secure, efficient code generation.

Limitations

  • Primarily focused on AWS ecosystem
  • May suggest outdated code patterns
  • Limited support for newer programming languages
  • Requires active review of security suggestions
  • Can be overly cautious with code generation

Pricing Structure

  • Individual: Free for individual developers
  • Professional: $10/month
  • Enterprise: Custom pricing for teams
  • AWS Integration: Additional benefits for AWS users

Jasper AI: The Marketing Content Creator

Jasper logo

Jasper AI specializes in marketing content creation, offering a sophisticated platform for generating brand-consistent, SEO-optimized content at scale. Its understanding of marketing principles and ability to maintain brand voice sets it apart from general-purpose AI tools.

Key Features

  • Brand Voice AI: Advanced tone and style customization
  • Marketing Templates: Extensive library of pre-built marketing formats
  • SEO Integration: Built-in optimization tools and keyword analysis
  • Multi-Format Support: Handles blog posts, social media, ads, and email
  • Team Collaboration: Robust features for marketing team coordination

Industry-Specific Applications

Perfect for marketing agencies, content teams, and businesses requiring consistent, high-volume content production.

Limitations

  • Higher pricing compared to general-purpose AI tools
  • Steep learning curve for advanced features
  • May produce repetitive content without proper guidance
  • Limited capabilities outside marketing content
  • Requires regular prompt refinement for best results

Pricing Structure

  • Creator: $39/month
  • Team: $99/month
  • Business: Custom pricing
  • Enterprise: Tailored solutions

Writesonic: The Cost Conscious Content Solution

Writesonic logo

Writesonic combines content creation with marketing intelligence, offering a powerful platform for generating various types of written content. Its strength lies in understanding marketing context using a model-agnostic AI engine that selects the best model based on the task. The platform is user friendly, especially for beginners that are less well-versed in AI platforms.

Key Features

  • Multi-Format Content: Support for blogs, ads, product descriptions. Features multiple templates for content.
  • SEO Optimization: Built-in SEO tools and keyword research
  • Brand Voice Customization: Adaptable tone and style settings
  • Automated Workflow: Content calendar and scheduling features, with integration across platforms.
  • Performance Analytics: Content effectiveness tracking

Industry-Specific Applications

Ideal for content marketing teams that are learning how to embrace AI. Particularly useful for smaller e-commerce businesses, and digital marketers needing consistent, high-quality content produced quickly across channels.

Limitations

  • Content may require significant editing
  • Limited support for technical content
  • Template system can be restrictive
  • Higher pricing for advanced features
  • May struggle with highly specialized topics

Pricing Structure

  • Free Trial: Limited content generation
  • Basic: $16/month
  • Professional: $79/month
  • Enterprise: Custom solutions

You.com: The AI-Powered Search Alternative

You.com logo

You.com reimagines search with AI-driven personalization and comprehensive results aggregation. It stands out through its ability to combine traditional search with AI-powered insights and analysis.

Key Features

  • Personalized Results: Learning from user preferences
  • Multi-Source Integration: Aggregates information from various platforms
  • Code Search Specialization: Enhanced developer-focused search capabilities
  • Privacy Focus: Enhanced data protection and user privacy
  • AI Apps Integration: Access to specialized AI tools within search

Industry-Specific Applications

Valuable for researchers, developers, and professionals requiring comprehensive, personalized search capabilities.

Limitations

  • Search results can be overwhelming
  • AI features may not work in all regions
  • Limited customization options
  • Can be slower than traditional search engines
  • May prioritize certain sources over others

Pricing Structure

  • Free: Basic search features
  • Premium: $15/month
  • Team: Custom pricing
  • Enterprise: Tailored solutions

Comparative Insights

Table summarizing high level comparative insights between AI tools

How to Choose the Right ChatGPT Alternative

Even though ChatGPT remains a powerful general-purpose AI tool, these alternatives offer specialized capabilities that can better serve specific needs. The key to making the right choice is identifying your primary use case and matching it with the right tool’s strengths. Consider your existing tech ecosystem, specific features and requirements, budget constraints, and integration needs.

Unlike other tools with AI resources, you aren’t limited to just one tool. Most professionals combine multiple AI assistants to create a full-service toolkit that can cover all your needs. So remember to keep an open mind, weigh your options, and choose the ones that are right for your needs!

FAQs

Why should I consider an alternative to ChatGPT?

While ChatGPT is popular and versatile, it only offers general capabilities. Alternatives provide specialized features with better integration or excel in particular tasks like research, coding, or marketing content creation.

Are these alternatives more expensive than ChatGPT?

Pricing varies significantly across platforms. Many alternatives offer free tiers with paid plans typically ranging from $15-$99 per month. Enterprise solutions usually offer custom pricing.

Which alternative is best for professional use?

The choice depends on your specific industry and needs:

  • Microsoft 365 users: Microsoft Copilot
  • Google Workspace users: Google Gemini
  • Researchers and Analysts: Claude or Perplexity AI
  • Marketers: Goodie or Jasper AI
  • Developers: Amazon Q Developer
  • Social Media Managers: Meta AI
What are tokens and why do they matter?

Tokens are basic units that AI models use to process text. They’re not exactly words – instead, they’re smaller parts of words such as punctuation or spaces. Tokens are important because they determine how much text an AI can process at once and can affect pricing as some services charge based on token usage. 

This is similar to how some tech stacks require that you pay per user. So, instead of paying per user, you’re paying per activity and use. Tokens impact the AI’s ability to maintain context and conversations and can limit the length of responses.

Can these alternatives handle multiple types of content?

Yes, many of these alternatives offer multimodal processing capabilities. Google Gemini, for example, can handle text, images and complex data analysis while maintaining context across content types.

Do these AI tools integrate with my existing tools?
  • Google Gemini integrates with Google Workspace
  • Microsoft Copilot works with Microsoft 365
  • Meta AI integrates with Facebook, Instagram and Whatsapp
  • Amazon Q Developer connects with AWS services
  • Goodie integrates with various content management systems
Can these alternatives generate images?

Image generation varies among platforms. Google Gemini, Microsoft Copilot (with integration of Dall-E 3), Jasper AI, Writesonic, and You.com all allow for image generation.

Do these alternatives provide real-time information?

Some of the tools can provide real-time information. Google Gemini can retrieve information from various Google apps such as Gmail, Maps, Youtube and search results pages. Perplexity AI can provide insights on current events and information through its web search capabilities. Microsoft Copilot offers real-time intelligence and assistance through access to data from various sources.

The post Finding the Top ChatGPT Alternative: 10 Best Options in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
https://nogood.io/2025/01/06/chatgpt-alternative/feed/ 0
Top 5 AI Marketing Agencies to Supercharge Your Growth in 2025 https://nogood.io/2024/12/31/ai-marketing-agency/ https://nogood.io/2024/12/31/ai-marketing-agency/#respond Tue, 31 Dec 2024 19:14:00 +0000 https://nogood.io/?p=30073 There is a reason why AI seems like the new buzzword: For one, its impact on marketing is undeniable. Today, we can revolutionize how brands connect with consumers through hyper-personalization...

The post Top 5 AI Marketing Agencies to Supercharge Your Growth in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
There is a reason why AI seems like the new buzzword: For one, its impact on marketing is undeniable. Today, we can revolutionize how brands connect with consumers through hyper-personalization and targeting.

But let’s face it—dabbling in AI without the proper expertise can be like navigating uncharted territory. That’s where AI marketing agencies come in. Automation agencies have the expertise and tools to use AI effectively, helping businesses stay ahead and outperform competitors.

In this article, we’re spotlighting the top 5 AI marketing agencies reshaping the industry as we know it with a range of services. These agencies are leading the AI revolution with new strategies and technologies, pushing brands forward in marketing.

So, if you’re ready to unlock AI’s full potential and take your brand to new heights, read on. The future is now, and it’s time to embrace it with open arms.

Here’s what we’ll cover:

  1. The top 5 AI marketing agencies in 2024
  2. A look into the future: Marketing AI
  3. Frequently asked questions

The 5 Best AI Marketing Agencies in 2025

1. NoGood

NoGood logo

Description: NoGood runs one of the leading AI marketing labs in the space. We are certainly not just another marketing agency—we are your dedicated growth partner, committed to unlocking your unique growth loops and maximizing your revenue potential. Our team of growth strategists and engineers uses artificial intelligence to supercharge marketing growth and help businesses grow quickly and achieve better results than expected.

When you partner with NoGood, you’re not just getting a run-of-the-mill marketing team. Instead, you’re getting access to an experienced growth squad that understands your business inside and out.

The core of our strategy lies in our belief in the power of connections between people and ideas. We know that when the right elements come together, anything is possible. That’s why we’re hyper-focused on increasing your revenue and driving tangible results.

But what sets NoGood apart from the competition? It’s our relentless dedication to innovation and continuous improvement. We built our own proprietary AI software Goodie to help marketers and brands optimize their content and understand their brand visibility in answer engines. We use insights from thousands of experiments conducted with successful enterprise brands and startups to refine our growth playbook explicitly tailored to your business.

Office Location: New York (HQ), Los Angeles, Miami

Year Founded: 2017

Team Size: 50-100 employees

Key Services: AI Marketing Services, SEM, SEO, Content Marketing, CRO, Email Marketing, Fractional CMO, Video Marketing, Performance Branding, UX/UI Design, Marketing Automation, AI-Powered Analytics

Industries Served: SaaS, B2B, Consumer, Healthcare, Fintech, AI

Noteworthy projects and clients: Inflection AI, Oura, SteelSeries, Clearbit, and Microsoft

Case studies: View all case studies.

2. Major Tom

Major Tom

Description: Major Tom represents the future of digital marketing. They are an innovative full-service agency designed to empower organizations to navigate the complexities of today’s competitive landscape. Major Tom has a team of top specialists from around the world. They’ve been helping partners from strategic locations in New York, Toronto, and Vancouver since 2000.

At Major Tom, they combine top-level consultancy with the implementation and technological expertise of a leading agency. Their mission is clear: cut through the noise and give organizations the clarity they need to thrive.

Major Tom has a team of well-trained marketing professionals dedicated to developing and executing effective strategies.

Office Location: Vancouver, British Columbia

Year Founded: 2000

Team Size: 51-200 employees

Key Services: SEO, Creative Content Marketing, Marketing Automation, Online Advertising, Content Strategy, Web Development

Industries Served: Technology, Financial Services

Case studies: View all case studies.

3. SmartSites

SmartSites

Description: SmartSites stands out as a marketing agency known for its ability to deliver above-and-beyond results. SmartSites works with businesses of all sizes from startups to Fortune 500 companies.

SmartSites’s dedication to embracing new technologies, particularly in AI-powered strategies, sets it apart. Co-founders Alex and Michael Melen are thought leaders in leveraging AI for SEO, possessing a deep understanding of its impact on marketing strategies.

Their expertise in navigating the complexities of Google’s generative AI and its implications for paid search and organic marketing efforts makes them a clear option. SmartSites has an impressive track record of success, with over 100 5-star reviews since their inception in 2011.

Their commitment to client satisfaction is represented by their 97% satisfaction rating from Dun & Bradstreet. By consistently exceeding client expectations and delivering data-driven solutions, SmartSites continues to set the standard for excellence in the marketing industry.

Office Location: Paramus, NJ

Year Founded: 2011

Team Size: 201-500 employees

Key Services: Online Marketing, Web Design, PPC Advertising, Social Media Marketing, Email Marketing, Search Engine Marketing

Industries Served: Health, Automotive, Retail

Case studies: View all case studies.

4. Single Grain

Single Grain

Description: Single Grain has evolved from its origins as an SEO agency into a powerhouse full-service digital marketing firm with a decade of expertise. Single Grain specializes in SEO, PPC, CRO, and content marketing. They work with industries like SaaS, eCommerce, and education. They have worked with major companies like Amazon, Uber, Lyft, Airbnb, and Nasdaq.

What sets Single Grain apart is their use of AI innovation in their marketing strategies. Leveraging generative AI, Single Grain pushes the boundaries of traditional marketing practices.

They use AI-assisted content creation techniques to make engaging content that’s optimized to create the most impact and get the most bang for your buck. Their utilization of AI-powered SEO enables them to enhance organic search visibility on a massive scale, driving traffic and boosting conversion rates.

Single Grain doesn’t stop there – they also include programmatic CRO. They dynamically optimize web content and conversion strategies, ensuring every aspect of the customer journey is finely tuned for success. CEO Eric Siu and the entire Single Grain team exemplify this commitment to innovation, continually pushing the envelope in AI technology and marketing strategies.

Office Location: Remote

Year Founded: 2009

Team Size: 51-200 employees

Key Services: Search Engine Optimization, Programmatic SEO, Content Marketing, Paid Advertising, CRO, Performance Creative

Industries Served: SaaS, eCommerce, Education

Case studies: View all case studies.

5. NeoReach

NeoReach

Description: NeoReach is a global influencer platform that helps create original influencer campaigns for brands while connecting influencers with leading brands like NVIDIA and Netflix.

The influencer marketing landscape is filled with challenges like fraudulent engagement and fake followers, but NeoReach remains at the forefront of integrity and authenticity. Leveraging AI-based fraud detection technology, NeoReach evaluates and verifies the credibility of influencers’ audiences to help brands find the right partners for their campaigns.

This innovative approach ensures brands partner with genuine influencers, safeguarding their campaigns’ integrity and reputation and fostering authentic connections with audiences for better results.

Office Location: San Francisco, California

Year Founded: 2014

Team Size: 51-200 employees

Key Services: Influencer Marketing, Influencer Outreach, Blogger Outreach, Paid Media Ads, Fraud Detection, Marketing Services

Industries Served: Crypto

Case studies: View all case studies.

A Look into the Future: Marketing AI

One area where AI is expected to play a big role is in personalized marketing. As user behaviors change and consumer expectations grow, brands will continue to turn to AI-powered solutions to deliver targeted and personalized experiences at scale. By leveraging AI algorithms to analyze customer data, marketers can gain actionable insights into preferences, customer behaviors, and intent, enabling them to tailor their marketing efforts with unparalleled precision.

AI-driven predictive analytics is set to become a standard of marketing strategy, allowing brands to anticipate consumer trends, identify emerging opportunities, and adapt their campaigns in real-time. Having the predictive power of AI, marketers can stay one step ahead of the competition, optimizing their strategies for maximum impact and ROI.

AI-powered automation is expected to streamline marketing workflows, freeing up valuable time and resources for strategic initiatives. From automating repetitive marketing tasks to orchestrating complex multi-channel campaigns, AI-driven automation promises to increase efficiency, agility, and scalability, enabling marketers to focus on high-impact activities that drive business growth.

Frequently Asked Questions

What do AI marketing agencies do?

AI marketing agencies leverage artificial intelligence technologies and algorithms to enhance various aspects of marketing strategies and campaigns.

Here’s what AI marketing agencies typically do:

  1. Data Analysis and Insights: AI marketing agencies use advanced analytics tools to analyze vast amounts of data, providing valuable insights into consumer behavior, preferences, and trends. These insights are used to train AI algorithms to create tailored marketing campaigns that resonate with individual customers, leading to higher engagement and conversion rates.
  2. Personalized Marketing: They employ AI algorithms to create personalized marketing campaigns tailored to individual customers’ needs and preferences, leading to higher engagement and conversion rates.
  3. Content Creation and Optimization: AI generates and optimizes content for various channels, ensuring relevance, quality, and effectiveness.
  4. Targeted Advertising: AI-powered targeting enables agencies to reach the right audience with the right personalized message at the right time, maximizing the impact of advertising campaigns.
  5. Predictive Analytics: AI helps agencies optimize marketing strategies and allocate resources more effectively by forecasting future trends and outcomes.
  6. Automation and Efficiency: AI automates repetitive tasks, streamlining workflows and freeing up resources for strategic initiatives, ultimately improving efficiency and productivity.
  7. Performance Monitoring and Optimization: AI algorithms continuously monitor campaign performance, identifying areas for improvement and optimization in real time.
What are the benefits of working with an AI marketing agency?

Businesses looking to grow their brand will benefit from working with AI marketing agencies because they offer a unique blend of expertise, resources, and capabilities.

Here’s how partnering with an AI marketing agency can elevate your marketing efforts:

  1. Expertise in AI Technologies: AI marketing agencies are equipped with specialized knowledge and experience in leveraging AI technologies for marketing purposes. This expertise allows them to stay at the forefront of industry trends and implement cutting-edge strategies to drive results.
  2. Deep Customer Insights: By harnessing the power of AI, these agencies can analyze vast amounts of data to gain valuable insights into consumer behavior, preferences, and trends. This deeper understanding of your target audience enables more effective targeting and personalized marketing campaigns.
  3. Automation for Efficiency: AI marketing agencies leverage automation capabilities to streamline processes and reduce manual workload. From lead outreach to personalized retargeting efforts, AI automation frees up valuable time and resources, allowing you to focus on other areas of your business.
  4. Enhanced Campaign Performance: With AI-driven insights and automation, AI marketing agencies can create more effective campaigns that drive engagement and sales. By identifying relevant influencers, optimizing ad spending decisions, and scaling customer support, these agencies maximize the impact of your marketing efforts.
  5. Scalability and Adaptability: AI marketing agencies can handle large datasets and adapt to changing market conditions in real-time. This agility ensures that your marketing strategies remain relevant and effective in today’s dynamic business environment.
What services do AI marketing agencies offer?

Even though AI constantly evolves, we’ve categorized some services you can expect from AI marketing agencies.

Here’s a list of digital marketing services typically offered by these specialized agencies:

  • AI-Powered SEO
  • Predictive Analytics
  • Chatbots and Virtual Assistants
  • Personalized Content Creation
  • Programmatic Advertising
  • Customer Segmentation
  • Email Marketing Optimization
  • Voice Search Optimization
  • Visual Recognition
  • Sentiment Analysis
  • Dynamic Pricing
  • Recommendation Engines
  • Lead Scoring
  • Customer Relationship Management
  • Conversational Marketing
  • Data Analytics and Visualization
  • A/B Testing and Optimization
  • Video Analysis and Optimization
How to Choose an AI Marketing Agency

Partnering with an AI marketing agency is crucial for businesses seeking to harness the power of AI in their marketing efforts. This can include anyone from startups to big companies. 

Here’s how to choose the right agency:

  1. Identify Your Needs: Determine which aspects of your marketing strategy could benefit most from AI capabilities.
  2. Research Potential Agencies: Consider industry experience, client testimonials, case studies, and awards to gauge their expertise and credibility.
  3. Evaluate AI Capabilities: Look for agencies that leverage advanced AI algorithms, machine learning, natural language processing, and predictive analytics to drive results.
  4. Consider Industry Specialization: Choose an agency with experience working with businesses like yours, as they will better understand your unique challenges and opportunities.
  5. Review Services Offered: Evaluate each agency’s range of services and ensure they align with your marketing objectives. Whether you need data analysis, content creation, targeted advertising, or automation, choose an agency that offers the services you need to achieve your business goals.
  6. Assess Communication and Collaboration: Choose an agency prioritizing transparency, responsiveness, and open communication, ensuring a seamless working relationship throughout the engagement.
  7. Consider Budget and Pricing: While cost savings is an important factor, prioritize value over price alone. Choose an agency that offers competitive pricing while delivering high-quality services and measurable results that align with your budget and objectives.
  8. Request Proposals and Meetings: Narrow down your list of potential agencies and request proposals or meetings to discuss your project in detail.
  9. Trust Your Instincts: Select an agency you feel comfortable with, confident in their abilities, and aligned with your vision for success.
Top AI Marketing Agency Tools

Some of the top AI-powered tools for marketing in 2024 include Goodie AI, Kafkai, Albert AI, Phrasee, Crystalknows, Oribi, and ChatGPT.

Refer to our complete guide for a comprehensive list of AI growth marketing tools.

The post Top 5 AI Marketing Agencies to Supercharge Your Growth in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
https://nogood.io/2024/12/31/ai-marketing-agency/feed/ 0
AI in Paid Social: How to Leverage AI to Supercharge Your Paid Social Campaigns https://nogood.io/2024/12/30/ai-in-paid-social/ https://nogood.io/2024/12/30/ai-in-paid-social/#respond Mon, 30 Dec 2024 20:52:12 +0000 https://nogood.io/?p=44004 Artificial intelligence (AI) is revolutionizing paid social advertising by introducing advanced features that improve targeting, optimization, and efficiency. With AI, advertisers can analyze vast amounts of data to gain insights...

The post AI in Paid Social: How to Leverage AI to Supercharge Your Paid Social Campaigns appeared first on NoGood™: Growth Marketing Agency.

]]>
Artificial intelligence (AI) is revolutionizing paid social advertising by introducing advanced features that improve targeting, optimization, and efficiency. With AI, advertisers can analyze vast amounts of data to gain insights into consumer behavior, preferences, and trends. This allows for more precise audience segmentation and personalized ad delivery, resulting in higher engagement and conversion rates.

How Can You Use AI in Your Paid Social Media Strategy?

How to Use AI Content Personalization in Social Media Marketing

AI algorithms analyze user data – including past interactions, likes, shares, and comments – to create content that resonates with your audience and boosts engagement.

Graph showing how companies currently use AI

For example, consider an e-commerce company using AI to review user interactions. The AI can identify patterns, such as a preference for yoga over high-intensity workouts.

With this insight, the company can tailor its content to focus on yoga-related products and tips, appealing directly to its target audience.

These recommendations may appear in a variety of ways, including:

  • Product suggestions
  • Suggested posts
  • Ads
Screenshot of Instagram Ad

Wowcher is a large UK-based “deal of the day” e-commerce company. They used AI to enhance their Facebook ads with personalized copy. If a user frequently clicks on vacation deal ads, AI identifies this interest and highlights relevant deals. As a result, Wowcher achieved a 31% reduction in cost per lead and improved ad relevancy scores.

AI can continuously monitor user interactions and provide real-time content recommendations. For instance, if a new social media campaign for an accessory is underperforming, AI tools can identify issues with your captions or format that need adjustment.

For example, Olipop uses a variety of content formats such as carousel posts and user-generated content to enhance reach, engagement, and social shares.

Examples of different types of ads

This real-time customization ensures your content remains relevant and engaging as user interests and preferences evolve.

Chatbots Improving the Customer Experience

Screenshot of a conversation with an AI-powered support bot

AI chatbots are available 24/7 to support your customers, providing instant answers and handling large volumes of requests, which improves the customer experience.

Through data analysis, they deliver personalized interactions and ensure consistent and accurate information. These technologies excel at automating routine tasks, such as scheduling appointments, responding to basic inquiries, and providing tailored product recommendations.

The makeup brand Sephora uses AI to improve the customer experience. After realizing that users were feeling overwhelmed by their vast product range, Sephora introduced an interactive quiz driven by chatbots. These chatbots guide customers through their purchases and offer personalized advice and recommendations based on their answers.

And with the ability to personalize interactions based on user data, they can engage users in a more meaningful and tailored way. They can suggest products, offer discounts, and provide interactive content, making the user experience more enjoyable and engaging.

Saving Time with AI

AI can perform time-wasting, repetitive tasks, like responding to simple questions, posting posts, and creating content, which frees up valuable time for you to focus on the strategy and creativity of your social media presence.

Visual Content Development

Generative AI tools such as Midjourney, DALL-E and Runway are revolutionizing the way marketers create personalized images for targeted campaigns.

By analyzing customer data, AI can suggest changes or generate images tailored to the preferences, past behavior, and demographics of specific segments, increasing engagement and conversion rates.

These tools can also generate unique images and graphics from text descriptions, enabling the rapid creation of customized imagery for campaigns, social media posts, and ads without the need for extensive graphic design resources.

By utilizing these AI applications, you can significantly improve your social media marketing efforts.

AI Optimizes Ad Budget Allocation By Adjusting Spending Based on Performance

Accurate forecasting is crucial for budgeting your campaigns. Understanding how changes in strategy could impact performance will help you better allocate your budget to maximize return.

Manual forecasting can be difficult, time-consuming, and quickly outdated. It requires continuously updating data with the latest statistics, which is often impractical. However, anomaly detection, a form of automation, can identify and address issues before they impact your campaign performance. This ensures that your budget is not wasted due to unforeseen issues.

AI Improves Paid Social Campaigns in Real-Time

AI improves paid social campaigns in real-time by dynamically optimizing content, adjusting bids, and refining audience targeting based on current data.

It continuously analyzes user interactions and engagement metrics to ensure the most effective ad versions are displayed, and it personalizes content to increase engagement rates.

How Can Data Be Utilized with AI in Paid Social Advertising?

Streamlining A/B Testing with AI: Faster Insights and Real-Time Optimization

AI streamlines the creation, deployment, optimization, and analysis of A/B tests and enables companies to achieve their goals faster and more effectively.

Tools such as Twilio Segment and Evolv AI collect and manage data from social media platforms. AI uses this data to identify patterns and insights to improve A/B testing strategies.

For example, if a successful combination of headlines and images increases order volume but decreases the number of items per order, AI can adjust the test so that more items are added to the cart without having to start a new experiment.

AI Enhances Audience Targeting By Analyzing Data to Reach Relevant Segments

Traditional market research methods, which rely on small samples and surveys, offer limited insight into your target audience. In contrast, AI processes data from millions of consumers, providing a much more detailed and accurate segmentation.

AI examines various types of consumer data, including:

  • Demographic details such as age, gender, location and income
  • Purchase history and transaction data
  • Browsing and search history
  • Social media activity
  • Mobile app usage
  • Loyalty program data

AI analyzes this behavioral and preference data from millions of customers to identify clusters with common attributes, define detailed audience segments, and create tailored individual profiles.

While most ad networks provide basic demographic data, AI can, for example, create a similarity score to improve targeting. For example, Strike identifies optimal interests and keywords and discovers relationships between seemingly unrelated targeting affinities.

For a company selling a widget that feeds cats, typical targeting might include pet lovers and frequent travelers. However, Strike can uncover deeper correlations, such as specific websites that pet owners visit or age-related trends that are often overlooked by manual methods. AI excels at recognizing these nuanced patterns at scale, allowing for highly effective and precise targeting.

Marketers are using these AI-driven insights to gain a deeper understanding of their customers and tailor their ads and messages for maximum relevance. AI has taken targeting to a new level of precision and effectiveness.

How Can Businesses Prepare for the Future of AI-Enhanced Advertising?

To successfully navigate the future of AI-powered social media advertising, companies should adopt the following strategies:

Leverage Comprehensive Data

AI thrives on data. Gather detailed insights into your customers’ behavior, preferences, and interactions by investing in tools and systems that can collect and analyze big data. This allows you to use AI for precise audience segmentation and personalized advertising delivery.

Adopt AI-Powered Platforms

Platforms that offer AI-powered features such as dynamic content creation, real-time bid adjustments, and predictive analytics will help you streamline your efforts and improve results.

Focus on Personalization

Use AI to deliver highly personalized advertising experiences. By analyzing user data and previous interactions, AI can help you create messages that are tailored to individual preferences, increasing engagement and conversion rates.

Explore Immersive Technologies

Integrate new technologies like augmented reality (AR) and virtual reality (VR) into your social media campaigns. These technologies can create interactive and engaging experiences that pique consumer interest and set your brand apart.

Foster Authentic Influencer Partnerships

Use AI to identify influencers that align with your brand values and target audience. Ensure collaborations reflect authentic recommendations that build trust and credibility with your target audience.

Optimize Ad Spend

Manage your advertising budget efficiently. AI can adjust bids and budgets in real-time based on campaign performance. This ensures that your advertising spend is optimized for maximum return on investment.

AI Tools to Use in Paid Social Media

Meta’s AI-Powered Ad Suite

According to Meta, businesses are seeing improved performance with Meta Advantage.

Statistics about using Meta's suite of tools

Meta’s suite of AI-powered ad tools can get you the best results with fewer and more efficient campaigns, allowing you to reach more potential customers and save time and effort.

Screenshot of Meta's AI tools

Generative AI: Text Generation

Meta’s AI text generation feature now creates variations for the ad headline and the primary text. It’s currently testing the ability to tailor the generated text to your brand’s voice and tone by emphasizing key selling points based on your previous campaigns and text input.

This feature will soon incorporate Meta Llama 3, the next generation of Meta’s language models, enhancing ad performance and introducing new capabilities.

Advantage+ Creative Optimizations

When you use Advantage+ creative in Meta Ads Manager, your images and videos are automatically optimized to versions that are more likely to engage your audience. Depending on the ad format or placements you choose, various creative enhancements may be available.

Enhancements for single image or video format:

  • Standard enhancements such as image template, visual touch-ups, text improvements, and relevant comments
  • Image brightness and contrast
  • Music
  • 3D animation
  • Image expansion
Before and after of using AI enhancements

Enhancements for carousel format:

  • Profile end card
  • Music
  • Highlight carousel card
  • Dynamic description
  • Relevant comments
  • Info labels

Certain enhancements are only accessible when you select “Manual Upload” in the ad setup. If you choose Catalog to dynamically create a carousel with your products, these optimizations may not be available.

Advantage+ Catalog Ads

Example of a carousel ad

If you have a catalog, you may see options like Advantage+ creative for catalog, which uses the catalog to display different formats and creatives based on what the audience is most likely to respond to, or Dynamic media, which shows either images or videos of your catalog items depending on what each viewer is likely to find engaging.

When using the Sales or Traffic objective with a single image or video, and the catalog option is not enabled, you may see “Add Catalog Items.” This feature displays items from your catalog alongside your selected media, directing viewers to your chosen URL when it’s likely to enhance performance.

For example, your selected media might appear with product cards underneath it, or it might be the first card in a carousel of popular products from your shop, with the second card shown first on the second viewing of the same ad.

Screenshot of a case study success

Advantage+ Creative with Advantage+ Catalog Ads

You are now able to upload a “hero” image or video in the center of your catalog ad, and Meta’s AI will be used to dynamically show people the best products from your catalog to drive performance. You can use this tool by clicking “Add Catalog Items” under Advantage+ creative within Ads Manager.

AI-Powered Content Creation and Management

Flick

You know the importance of repurposing your best ideas to maintain consistency and engage followers. Flick’s Content Lab is your hub for brainstorming, storing, and producing content for all social media channels.

Click the “Brainstorm Ideas” button, enter your topic, and select promising ideas. Flick generates four post ideas with suggestions and tips. Save your favorites and generate more if needed.

Use the Content Assistant to refine your base post and repurpose it for all channels with AI-powered tools for rewrites, tone adjustments, and hashtag generation. Scheduling posts is quick and easy, filling your content calendar efficiently.

ChatGPT

While ChatGPT isn’t designed specifically as a marketing tool, it can be highly useful for various marketing tasks. Digital marketers use ChatGPT for keyword research, drafting meta descriptions, and creating product descriptions, and it can also assist with paid media efforts.

For instance, if you’re having trouble with a caption for your next Facebook ad, ChatGPT can help. Provide it with the necessary details, and it will generate the caption for you. Let’s say you need a caption for an ad promoting a children’s board game like Candyland. You might prompt:

“Create a caption for a Facebook ad under 60 words that encourages parents to buy Candyland for their kids with a supportive and fun-loving tone.”

ChatGPT will generate the caption, saving you time. Just remember to give specific prompts and thoroughly edit the output to ensure accuracy.

AdCreative.ai

AdCreative.ai generates AI-powered ads for various platforms, including banner ads, social media, and display advertising channels. With just a few inputs from your marketing team, it produces professional-grade ads within minutes.

In addition to creating visually appealing ads, AdCreative.ai can generate compelling ad copy, including text, headlines, CTAs, and sales copy for product descriptions or email promotions. It also handles social media ad captions.

Moreover, AdCreative.ai tracks campaign performance, learning from audience engagement to refine future ads and suggest improvements, enhancing the efficiency of your campaigns.

Midjourney

The tool is particularly valuable for creative content generation, allowing users to input detailed text prompts and receive images that reflect those descriptions. This can be especially useful for producing visual content for social media, advertisements, and other marketing materials.

DALL-E

DALL-E is an AI model developed by OpenAI that generates images from textual descriptions. By interpreting detailed text prompts, DALL-E creates highly imaginative and diverse visuals that reflect the given instructions. This model is part of the broader trend in AI towards generative models, which produce new content based on learned patterns and data.

Runway

Runway is an advanced AI tool designed for creative professionals. It can help with video editing, image generation, and content creation.

Runway’s capabilities include real-time video editing, automatic background removal, and style transfer, which allows users to apply artistic effects to their visuals. One of its standout features is its ability to generate new content based on existing data, such as creating realistic and high-quality images or videos from textual descriptions or rough sketches.

AI-Enhanced Influencer and Social Media Management

Emplifi

Screenshot of Emplifi

With Emplifi (formerly Socialbakers), managing influencer partnerships is streamlined and efficient. The platform offers advanced reporting to help you better understand campaign performance.

Ideal for marketers running paid social media ads, Emplifi consolidates all posts into a single dashboard, eliminating the need to switch between accounts to track ad performance. You can also monitor follower engagement for each post directly through the platform.

Its AI-powered dashboard helps you find influencers that match your criteria, such as demographics and follower count, and allows you to sort them by categories like lifestyle or fitness.

AI-Driven Customer Data and Personalization

Twilio Segment 

With Twilio Segment, companies can track user activity across various channels, segment their audience based on behavior and preferences, and deliver personalized marketing messages. The platform integrates with numerous third-party tools and services, allowing for seamless data flow and real-time insights. This integration capability helps businesses enhance their marketing strategies, improve customer experiences, and drive more effective decision-making based on a unified data set.

Evolv AI

Evolv AI uses machine learning algorithms to automatically run and analyze A/B tests, multivariate tests, and other forms of experimentation. This allows businesses to quickly identify which design elements, content variations, or user flows yield the best results. By continuously testing and refining digital experiences, Evolv AI ensures that users encounter the most effective and engaging versions of creative.

The platform also provides insights and recommendations based on real-time data, enabling businesses to make informed decisions about their digital strategies. This leads to improved user engagement, increased conversions, and a more personalized customer experience.

AI-Enabled Automation and Optimization

Trapica

Screenshot of Trapica

With Trapica’s marketing automation, you can eliminate the need to manually define your marketing strategies. This fully autonomous AI handles everything, targeting the right audiences based on your conversion goals and real-time events for optimal performance across channels.

Additionally, you can gain insights into your competitors’ audiences to stay ahead. Its data-driven tools enable you to make informed decisions and achieve your marketing goals effectively.

Strike Social

Strike Social leverages artificial intelligence to enhance targeting by analyzing large datasets to identify and segment audiences more effectively. This capability enables the discovery of intricate connections between different targeting affinities, leading to more precise and impactful ad placements.

The platform also focuses on creative optimization, using AI to automatically refine ad visuals and text to better match audience preferences. This ensures that ads are engaging and relevant, improving overall performance. Additionally, Strike Social utilizes predictive analytics to provide insights into future campaign outcomes, allowing businesses to make informed decisions and adjust their strategies proactively.

Real-time adjustments are another key feature of Strike Social, with the platform continuously monitoring and optimizing campaigns. It dynamically adjusts bids, budgets, and content based on current data to maintain campaign effectiveness. The platform also offers detailed performance reporting, giving businesses comprehensive analytics to track and evaluate their advertising efforts.

Leveraging AI in Paid Social: Final Thoughts

By using AI tools, marketers can improve audience targeting, creative optimization, real-time adjustments, and budget allocation. AI can take on a lot of the time-consuming repetitive tasks while also providing helpful, actionable insights, which allows advertisers to focus on strategy and execution.

With tools like the ones we’ve mentioned in this post, businesses can adopt AI-powered support throughout the paid social ad campaign process to optimize and scale campaigns effectively.

The post AI in Paid Social: How to Leverage AI to Supercharge Your Paid Social Campaigns appeared first on NoGood™: Growth Marketing Agency.

]]>
https://nogood.io/2024/12/30/ai-in-paid-social/feed/ 0
Best Generative AI Visibility Software in 2025 https://nogood.io/2024/12/23/generative-ai-visibility-software/ https://nogood.io/2024/12/23/generative-ai-visibility-software/#respond Mon, 23 Dec 2024 18:12:58 +0000 https://nogood.io/?p=43968 Our search world is actively evolving from conventional search engines like Google and Bing to AI powered answer engines. Google AI Overviews are dominating SERPs, and those who don’t rank...

The post Best Generative AI Visibility Software in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
Our search world is actively evolving from conventional search engines like Google and Bing to AI powered answer engines. Google AI Overviews are dominating SERPs, and those who don’t rank in them are seeing drops in impressions and clicks. This translates to less awareness and ultimately fewer conversions for your brand. 

The same rings true for AI search engines. Although they have a smaller market share than Google, we’re still seeing a rise in the number of searches in LLMs like Perplexity, ChatGPT, and Claude. The growth of AI search engines is not slowing down, and brands need to be prepared for the new frontier of SEO.

So what does this mean for marketers? You’ll need to improve your AI brand visibility in LLMs and Google AI overviews. We’ve rounded up the top five tools to help you write and optimize content for answer engines, track generative AI performance insights, and see how your content measures up to your competitors.

Top 5 Generative AI Visibility Software Platforms

1.Goodie

Screenshot of the Goodie homepage

Goodie is an answer engine optimization platform designed to help you create and optimize your content for visibility in top LLMs like Perplexity, ChatGPT, Claude, and Gemini. It’s the first tool of its kind offering all-in-one content writer, competitive research, and optimization tools, designed to help you rank higher in generative AI search results.

The AI Content Writer feature helps you create AEO- and SEO-optimized creative content. It’s equipped with an “Author Stamp” where you upload your best piece of writing and Goodie will analyze it to make future content sound like you. The AI Content Writer pulls information from top sources and adds creative examples, anecdotes, and keywords to optimize for both traditional search, LLMs, and user experience.

Goodie’s AI Visibility feature helps you understand your brand visibility and determine how your content is performing in LLM searches. This tool helps you optimize your content for AEO to rank higher in LLM search results. You can compare your AI visibly against your competitors to find areas of improvement. Goodie also measures your Sentiment Score, revealing how perception of your brand is trending across all LLMs.

Goodie eliminates the need for manual AI visibility monitoring and advanced AI expertise by automating your performance reports in personalized dashboards.

Key Features

  • AI Visibility Insights: Learn where your brand is ranking in LLM searches.
  • Sentiment Score: Discover how your brand is perceived.
  • Competitor Analysis: Find out where your brand is ranking in LLM searches compared to your top competitors.
  • AI Content Writer: Generate SEO- and AEO-optimized creative writing that sounds authentic.
  • Author Stamp: Add a touch of your own personal writing style to every blog post.
  • Brand Voice: Add your brand principles to infuse every piece of content with your unique voice.

Pricing: Contact Goodie for a personalized estimate.

2. HubSpot AI Search Grader

Screenshot of the HubSpot AI Search Grader

HubSpot AI Search Grader is designed to help businesses evaluate their visibility, sentiment, and share of voice in AI-powered search engines. It provides actionable insights to optimize brand performance in generative AI search results. The tool analyzes the tone of AI-generated responses about your brand and informs you of your brand’s share of voice across LLM platforms.

AI Search Grader currently supports GPT-4o and Perplexity, with plans to expand coverage to other AI platforms.

Key Features

  • AI Visibility Analysis: Tracks how often and where your brand appears in AI-generated search results, offering a “report card” with a performance score.
  • Sentiment Analysis: Uses natural language processing to determine if AI platforms describe your brand positively, negatively, or neutrally.
  • Share of Voice (SOV): Measures how your brand compares to competitors in terms of mentions in AI responses, highlighting opportunities to improve visibility.
  • Competitor Insights: Allows users to analyze competitors’ performance alongside their own, providing a comparative edge.

Pricing: Free

3. Ahrefs Keyword Explorer

Ahrefs logo

Ahrefs helps you monitor where your brand ranks in Google AI Overviews. You can filter your keywords by different SERP features to see exactly which keywords your content ranks for.

In Ahrefs Keyword Explorer, the “AI Overviews” filter allows you to identify keywords that are likely to trigger an AI Overview feature in Google search results. This provides quick information about which keywords are most likely to display a summary box at the top of the search page, all without needing to leave the site. This filter helps you target keywords where your content could be prominently featured in this format and can help you determine where to focus your answer engine optimization efforts.

Key Features

  • Competitor Analysis: Analyze competitors’ keyword strategies, allowing users to identify content gaps and opportunities.
  • Trend Analysis: Track keyword performance over time to forecast search popularity trends, enabling proactive strategy adjustments.
  • SERP Features: Identify where your content ranks for SERP features like AI Overviews and featured snippets.

Pricing: Keyword Explorer is included with all Ahrefs Subscriptions. Plans start at $129/month

4. SE Ranking AI Overviews Monitor

SE Ranking logo

SE Ranking’s AI Overviews Monitor enhances visibility in AI-powered search results by helping you track and monitor your appearance across platforms. You can access archived search results with AI-generated answers to analyze trends and changes over time. You can also compare your performance against competitors in both traditional search results and AI-enhanced SERPs.

All subscription plans include basic AI Overview tracking features, with advanced capabilities available as add-ons. SE Ranking also offers a free trial to explore its tools before committing to a subscription.

Key Features

  • AI Snippet Tracking: SE Ranking allows users to monitor which keywords trigger AI Overviews and whether their website is featured within these snippets. This includes tracking competitors’ presence in AI-generated results.
  • Source Analysis: The tool identifies the domains and URLs referenced in AI Overviews, offering insights into their authority, referring domains, and keyword rankings. This helps refine content strategies for better inclusion in AI-driven results.
  • Search Intent Insights: By analyzing the intent behind queries triggering AI Overviews, users can align their content with user needs more effectively.
  • Traffic Estimation: Unlike Google Search Console, SE Ranking estimates potential traffic from AI Overviews, helping users predict the impact of their SEO efforts.

Pricing: Plans start at $11/month

5. Semrush

Screenshot of Semrush features

SEMrush helps you analyze how AI Overviews affect search visibility and potential traffic. Their keyword research features allow you to track keywords that have AI overviews and provide insights on where you’re already ranking. You can see where you match up against your competitors and even look at country-specific AI Overview reporting (currently available for US, UK, and India).

Their Copilot AI assistant helps you identify optimization opportunities so you can have a better chance of ranking in AI Overviews. You can also filter for AI Overview opportunities using their Keyword Magic Tool.

Key Features

  • Position Tracking: Monitor your website’s visibility within AI Overviews, with the ability to see which keywords trigger AI-generated results.
  • Organic Research: Track the number of keywords ranking in AI Overviews for a specific domain.
  • Keyword Magic Tool: Filter keyword results to show AI Overview opportunities.
  • Semrush Sensor: Provides insights into AI Overview prevalence across different industries.
  • Copilot: An AI assistant that works across different SEO tools to provide backlink analysis, competitor performance insights, and keyword opportunity identification.
  • Listing Management Tool: Incorporates ChatGPT features to help users reply to online reviews faster and find higher-quality keywords for local business listings.

Pricing: Plans start at $139/month

Improve Your AI Brand Visibility with Answer Engine Optimization

Answer engines are the new frontier of search, and brands need to adjust their SEO strategies to remain on top. AEO helps you improve your AI visibility so you can continue to drive leads and conversions while gaining brand awareness. This technology is still evolving, but there are some excellent software platforms available now that can help you optimize your content for answer engines. From AI content writing to performance insights, AI visibility software is the best new SEO tool on the block.

If you’re looking to test out an AI visibility tool that can help you write authentic content optimized for SEO and AEO and receive personalized AI visibility dashboards, contact Goodie for early access to this one of a kind platform.

Frequently Asked Questions

How can AI visibility software improve my marketing strategy?

AI search engines are the new frontier of search. Increasing your visibility within platforms like Perplexity, Claude, and ChatGPT is a necessary next step for all brands. Those who don’t graduate from traditional SEO will be left behind.

AI visibility tools provide you with performance insights for how your brand is ranking across AI answer engines, so you can improve your organic visibility. More AI brand visibility means more awareness, leads, and conversions for your brand.

What role do AI visibility tools play in enhancing user experience?

These AI models analyze vast amounts of customer data to uncover unique patterns and preferences, enabling highly personalized marketing campaigns. This deep understanding of customer behaviors allows for more effective audience segmentation and targeted messaging.

By connecting you with hyper-targeted performance insights, AI visibility tools have the ability to get granular with your brand voice and help you create content that deeply resonates with your target audience.

The post Best Generative AI Visibility Software in 2025 appeared first on NoGood™: Growth Marketing Agency.

]]>
https://nogood.io/2024/12/23/generative-ai-visibility-software/feed/ 0